Right up my street: one in three house hunters already know just where they want to live
Almost a third of buyers know the exact street where they want to move, according to Zoopla research, with those in London, the north and the midlands most likely to target their property searches.
Meanwhile, residents are increasingly using portals to check out the value of their own home.
Rather than having a price, postcode or general area in mind, a poll of 6,000 people commissioned by Zoopla found that 31% of the British public claim to know the street or even the specific house they want to move to.
Londoners have the clearest picture in their heads with 48% having exact requirements, followed by 35% in the north-west and 32% in the north-east.
Source: Property Industry Eye
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